The production of rosewater in Taif is a traditional craft closely linked to the annual rose harvest season, which lasts around 45 days each spring. Roses are hand-picked early in the morning to preserve their essential oils.

Explore the craftsmanship behind Taif rosewater and curate your most authentic experiences with AWAGE.

Arabian Travel Market features dedicated segments such as luxury travel, MICE, travel technology, and innovation, alongside conferences and panel discussions led by global industry leaders. It remains a strategic event for building partnerships and expanding presence in the Middle East and international markets.

This world-class equestrian competition features elite riders and horses competing in high-level show jumping events, including the Grand Prix. As part of the global tour, Rabat plays a key role leading into the season finals, attracting an international audience and top-tier talent.

Set against the cultural backdrop of Morocco’s capital, the event combines sport with lifestyle, offering premium hospitality, VIP experiences, and an elegant atmosphere that appeals to both equestrian enthusiasts and luxury travelers.

The largest design festival in the Middle East, showcasing a wide range of disciplines including architecture, interiors, product design, and innovation.

It is the largest design festival in the Middle East, showcasing a wide range of disciplines including architecture, interiors, product design, and innovation.

This final brings together the top-ranked riders and teams following the global circuit, competing in high-stakes CSI5* classes and team championships that determine the season’s ultimate standings. The level of competition is at its peak, with leading stables, owners, and international sponsors in attendance.

Beyond the sport, the event is positioned as a premium gathering point for the global equestrian community, offering exclusive hospitality, VIP lounges, and curated networking environments. As the season finale, Riyadh delivers both competitive intensity and a high-level social setting, making it a key moment on the international equestrian calendar

The Dakar Rally is the world’s most iconic off-road race—raw, extreme, and legendary. It’s not just a race, it’s an expedition across some of the most challenging landscapes on earth.